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A Pan-European Trustmark for E-Commerce: Possibilities and Opportunities

Project summary:
The possibilities and opportunities of creating a pan-EU trustmark for e-commerce were examined through the analysis of existing trustmarks for e-commerce, the relevant EU legal framework and main policy options for introducing a pan-EU trustmark. The study addressed issues such as the advantages and disadvantages of a pan-EU trustmark, its scope and enforcement, its mandatory or voluntary use by the traders, and the need for legal changes, among other things.

Client/Financing Institution:
European Parliament, IMCO

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